When it comes to finding the best domain names, the easiest route is to explore the expired domain listings that consist of domains that were previously registered but were not renewed.
These kinds of domains are far more appealing to buyers, due to the fact that they are considered ‘aged’, despite the fact that they have expired and are no longer active. In most cases, if you register the domain shortly after it expires, you’ll be able to maintain any existing traffic or page rank that the domain already has, and when it comes to domains; age, backlinks, traffic and page rank add incredible value to what the domain is worth within the marketplaces.
I use a few different resources when locating expired domain names including: www.WSMDomains.com and http://www.RedHotDomainNames.com
With either of these resources, you are able to access and download complete listings of both expired domain names as well as domains that are about to expire so that you can receive an alert when the domain is dropped into the market and grab it before someone else does!
When it comes to securing aged domains from drop lists, you’ll want to actively download lists of expired domain names every single day, and run them through a filtering script.
Understanding Aged Domains
Aged domains are domains that have been registered and never dropped.
These domains typically sell for more than new ones because they have been around for awhile, it’s usually out of the Google Sandbox and for those who are looking for aged domains, it can help them develop an existence online, a history, or credibility in their niche markets; simply because, if the domain has been around for years, it appears that they have as well. Aged domains can also be found on forums like DNForum.com and simply by typing in the keywords “Aged Domains” into the search bar you can easily locate domain auctions that include these older domain names.
However, there are a few things to keep in mind:
1) Development Potential
When you analyze the available domains in your list, consider what each domain name could represent and be used for when creating a website presence.
This cannot be over emphasized, as the length of a domain name, apart from the odd occurrence where you locate a lengthy domain name that still carries with it, a memorable element, most of the domain names you purchase should be relatively short, basically consisting of two words.
3) Trademark Issues
Avoid registering any domain names that could infringe upon the trademark of existing companies, whether or not you believe that the company will take action or not should not be considered.
The last thing you want is to purchase a domain name that you are unable to be sell due to buyers being cautious or concerned of building a website on a domain that ends up being seized by a company wishing to protect their identity.
4) Relevant / Popular Keywords
Does the domain name contain popular keywords that are used by those seeking out more information in search engines? If so, your domain name just increased its value instantly.
5) Existing Traffic
If you are purchasing aged or recently expired domains, you will want to determine whether there is existing traffic to the website or not, thus increasing it’s value immensely.
Organic, natural traffic sent directly from search engines is the best; however, back links from other websites are also very important to potential buyers.
An easy way to determine the number of backlinks as well as page rank and other important information is by visiting www.CheckPageRank.net where you can enter in domain names and retrieve useful data relating to the name itself. And when it’s time to register your domain names, you can use any registrar that you wish.
Regardless of the domain registrar you choose, you will want to make sure that you park them on service sites such as www.Afternic.com or www.Sedo.com; so that you are able to generate revenue while you are preparing to sell the domain itself.
6) Spelling and Pronunciation
Is the domain name easy to say aloud? If your customer were to purchase the domain and build a business with this name, would they be able to easily brand it?
For example, domain names with double letters such as www.pettrust.com may often be mistaken for www.petrust.com, just the same, domains with odd spellings, hyphens or numbers would have to be clearly spelled out, or explained when someone is attempting to promote their website through word of mouth, rather than in print.
Consider this when registering domain names, and make sure that the names you choose will not be mistaken or misspelled by potential customers of yours, as well as the person who ultimately purchases it from you, otherwise it will experience a significant loss in perceived value.