It’s really important to understand that traffic means money. Regardless of how you look at it, you need to get traffic. It could be paid or it could be “free”. No matter what you choose, you have to get traffic; because without traffic your pages are not going to turn into cash. That’s the bottom line!
Method # 1: Promote your content on social media
There are tons of social media platforms out there and am of course talking about Pinterest, Facebook which can be broken down into Facebook pages and Facebook groups, Twitter, Instagram and YouTube.
Go to all these social media platforms and look for areas that are directly related to the service that you are offering or the content you’re offering. For example, if you have a blog on how to make money on the stock market you can bet that there are tons of Facebook pages and groups that talk about stock investing.
Ideally, you should have a social media account and all the major platforms. Again, these are Twitter, Facebook (which is broken down into pages and groups), YouTube, Pinterest and Instagram – the more platforms, the better.
When creating your social media accounts. Make sure they look professional. Maybe you have to invest on a cover graphic. If you don’t know how to make one, you can easily buy them cheap at places like Fiverr. Once you’ve created your social media accounts, populate them, include your bio, and include a little background on your service or your content.
Next, share your content on your accounts. If this is passive income content, this is pretty straightforward, just drop the link. The same applies to your service website’s blog. The key is to share your content on all your accounts. Once you’ve done a fair bit of sharing, the next step is to find all the subsections of these social media platforms where people already talk about your type of service, the need for your service, where people are normally interested in your type of service.
Alternatively, there are places where people talk about the topics that you cover on your blog, your resource websites or online store. The key is to find these places and then become active on them. Here’s the secret, don’t just share your own stuff. If you did that, you’ll get banned for
spamming, so don’t even try. Instead, find high-quality third-party content and share these on your accounts first and then from there, link to these subsections. If you do this right, you won’t get banned because you are sharing high quality information that you did not write. This is called content curation. As long as you are sharing the link and not whooping off the content and then sharing that, you should be fine. To turbo-charge the results, you might want to use automation software to publish on your social media accounts. Software like Jarvee, Hootsuite. The name of the game is to run all these curated content through your accounts to draw a lot of attention from people in different social media platforms.
Method # 2: Promote on Quora
Quora is a question and answer platform where people basically ask all sorts of questions about all sorts of topic under the sun. The website is organized in terms of questions. People would post a question and then other people would answer. Quora is a great way to get very targeted traffic. For example, you have a blog that makes money by offering content to people applying to MBA programs. You can find all sorts of MBA related questions on Quora: answer them and linked directly to specific blog posts. As long as there’s a tight fit between the question, your answer and the resource link you supplied, you should be fine.
However, if there’s a big disconnect and it’s obvious that you just trying to get free traffic from Quora, not only will your answers get deleted, but your account can also get banned.
Method # 3: Promote via guest posts on blogs
If you are a blogger, you know that blogging takes a lot of time and effort.
This is why a lot of bloggers would actually save money by inviting other bloggers to contribute content. The contributing bloggers benefit by being able to get fresh eyeballs from the blogs that post their content, as well as, search engine optimization value for the links they include in their contributed content. This can produce a win-win situation: the blogger publishing guest posts wins by saving money on an original content that’s not published elsewhere. The contributor gets benefits by getting eyeballs and producing direct traffic that way, as well as, a back link for SEO purposes.
However, the downside to guest posting on blogs is that you maybe in a niche that is so specific that there are only few blogs that cover it. When you try to pitch these blogs on your guest post, they may not be all that receptive.
Method # 4: Promote on Reddit
Reddit prides itself as the world’s front page. It can make that claim because it gets a huge amount of traffic. When you post a link on the appropriate subreddit on Reddit, there’s a good chance that it can generate quite a bit of traffic from that platform. Of course, the more specialized the subsection is, the less traffic you should expect. This is not necessarily bad. For example, if you have a blog that helps people get into medical school, you can promote the links to your blog post on subreddits that help with medical admissions.
While it’s obvious, these sections on Reddit don’t get much traffic, promoting on these subsections is still worth it because the eyeballs that you do get tend to get very interested. In other words, this is a qualified traffic. This is not some random person just looking for funny pictures or inspiring images.
These are people who are actually looking for specific problems related to medical admissions. If you position your post right, and you set up the right context for it, you might get a lot of customers. These are people who are looking to click on your ads, or order services from you.
The downside to Reddit is that, people on Reddit are very, very sensitive to spam. Even if you’re not actively promoting a link or even if your post does not have the link on it, they’ll still find a way to report you for spam. That’s how sensitive they are. This is why it’s really important to play the game smart. You can mention the name of the website without the .com at the end. You can mention the email address of a person and then say that they are using Gmail and what their name is. People will be able to put that together and use that name and form an email address and send email. You just have to be creative on Reddit.
Method # 5: Promote On Forums
You can drive free traffic from forums that are directly related to your target niche. If you provide the service to website owners in the air conditioning industry for example, you can find air conditioning forum populated by people who owned air conditioning businesses. You can then post questions and other people would answer; then you can mention the fact there’s this article out there people can click the link and they can go to the website and then upsell them there.
The big advantage of forums is that they tend to be very specific. Also, the content you post on them tends to stay on the Internet for a long time. In other words, the content functions as some sort of long-lasting resource.
People would be able to find it for a long period of time.
The downside is that just like Reddit, many forum users are very sensitive to spam. So, as much as possible, you should develop quite a bit of credibility first. You can’t just go in and just drop a link on day one. It doesn’t work that way.
Sooner or later, start dropping third-party high-quality content links. These are links to materials you know are the ultimate best with no disputes about the quality of their content. Of course, this is not your content. But it wouldn’t matter because when you’re sharing this content, people start looking at you as the authority. They know that when they pay to you and take you seriously that you will not stir them wrong. You always give them the very best information. That’s the kind of reputation you should build for yourself.
Once you’re able to do that, then you can start sprinkling in your own blog posts and when people click those, they will end up with your website and you can then convert them.
Method # 6: Promote on Facebook comments, plug-in powered blog posts
Facebook has a plug-in that many websites use. You can search for blogs that use this plug-in but use your content’s target keywords. For example, you have a blog post on how to buy stocks. This of course is for your passive income website. People read that content, then they click on an ad, and you may make money. Pretty straightforward!
You can promote this using this technique by looking for keywords related to your blog post and then searching for blog posts that are powered by Facebook comment plug-in.
This means that this blog post written by other people are on blogs that have Facebook’s comment plug-in. You then enter your response to that blog post and then drop a link to your post.
The big advantage of this method is that you get a highly-targeted traffic. Please understand that no matter how obscure your target content is, there’s a high chance somebody has already written about it on some sort of blog. Find that content and if that content has a comment section that’s powered by Facebook, comment on it and then drop your link.
However, the disadvantage here is that if you’re obviously spamming you will get penalized. People don’t like promotions on their page.
You’re basically promoting at their expense. This is why you have to share valuable comment.
Method # 7: Promote on Pinterest
Every blog post on your website can have an image attached to it. Find that image. Once you find the royalty for the image, go to Pinterest and pin it using hashtags or categories directly related to your niche.
The upside to this is that it’s pretty straightforward, it’s very easy to do and you can link from that photo to your blog post. The downside to this is you need to do this a lot and you have to produce the right content. Also, Pinterest is great for products and not so great for services or concepts.
Method # 8: Promote on blog comments
Basically, you search for these blog posts. The same way how you would be looking for blog posts that use the Facebook comment plug in, mentioned in one of the methods above. The only difference is that, these blog posts don’t necessarily have to use the Facebook comment plug in. You still do the same things though. You have to talk about what the blog post is about. Raise certain questions and then raise the issue that has something to do with the link that you are promoting. This is not something you can copy and paste, you have to do this on your own. You have to be a decent writer to pull this off. But the good news is; if you are able to do this right, you will attract the right eyeballs.
Method # 9: Facebook page commenting
Find your competitors on Facebook. Whether you’re a service provider or you are a blogger or a content website owner, find your competing pages on Facebook. Look for their pinned post. These are posts that appear on the front page. Comment on the #1 comment on that page.
Ideally, you should find content that has no comments first. Comment on that and then use the same techniques as a blog commenting that I’ve mentioned earlier and then drop your link.
Method # 10: Facebook Group Marketing
Join as many different Facebook groups related to your niche and use the same commenting strategies I’ve mentioned above.
In addition to the free methods above, you can always pay for traffic.
Depending on how much money you have available to invest in building an online income stream, this may be workable option or it may be off-limits to you. It’s a good idea to cut your teeth on free traffic generation first before paying for traffic.
I hope this helps you…